Probably not what you're looking for, but may be of interest to somebody anyway...
You can get "Free to View" Sky Digital. Costs about £120 I believe for equipment and install. You get way more channels than Freeview, including 2 poker channels.
I got broadband installed a few months ago from cable - they had an offer on with free digital tv - just the basic package - this includes Challenge. Old game shows by day: Family Fortunes, Bullseye, Blockbusters, etc. From around 9pm tends to be all Poker
ITV4 is showing WPT events past and present on Fridays and Saturdays.
Andy