This is a totally different approach to marketing. Somebody needs to study this. They offer 1 item per day, no ifs and or buts. UNLESS it's a woot-off. Basically they put up all the left over stuff that they hadn't sold yet, and sell it till it sells out, then they put the next item up. The community on woot.com is whipped into such a frenzy that they are buying crap they normally wouldn't buy (Yes these are awesome deals, but still). That said, I just picked up a 250gb HDD for $49. But they have this marketing scheme down so well, it's amazing. They even have a daily podcast with some stupid (yet usually very funny) jingle to go with. They are having a woot-off right now if anybody cares. Next 23h30m to be exact.
|