It is not that simple to just "take away someones odds" like people make it out to be. By this I mean, playing hands in this way is not always the most profitable play, and often, it is not. The reason is that you can never be certain what your opponent is on, so you have to make a play that is optimal given the distribution of cards they might hold. For example, say you take away the odds on the flop (for example) by betting 2x the pot (for arguments sake lets assume this is the good bet given implied odds etc etc). This might be a correct play against a loose flush draw chaser, but what if he has two pair? You've just paid him off big time. Also, what if he has Kx, i.e. top pair also, but a weaker kicker. You might have just scared him off of calling you down with a hand that is way way behind, a hand that he might have easily called the pot or half the pot, and still be getting horrible odds to make the call. If more people thought about making a play that works best for the DISTRIBUTION of hands an opponent might hold versus making an educated guess as to what there opponents hold and making a play best against THAT hand only, there would be much less losers in the poker world.